Link Management

Custom URL Shortener

T.LY is built for teams that want branded short links, clean redirects, and click analytics that actually help you make decisions.

Get Started See Pricing
Unlimited clicks Branded short links City-level analytics Smart URLs API + webhooks
T.LY Link Management dashboard

Analytics That Explain

See performance by referrer, device, and city-level location data so you know what is working.

Update Destinations

Change where a short link goes without changing the link you already shared in emails, print, or ads.

Built For Teams

Bulk import via CSV, manage links together, and automate workflows with the API and webhooks.

Custom domain settings in T.LY

Custom Domains

Use your own domain for short links so every campaign looks like part of your brand, not a borrowed shortener.

A branded domain pays off fast when links show up in ads, email, QR codes, sales outreach, support messages, or packaging. It is one of the simplest ways to make links feel more trustworthy and more intentional.

  • Connect your own short domain and keep links on-brand
  • Use the same domain across short links, QR campaigns, and OneLinks
  • Keep campaigns editable without changing the public URL
  • Get setup guidance and SSL handled inside T.LY
Start Branding Links

Need setup details first? Read the custom domains guide.

Smart URL routing options

Smart Links

Share one short link and still send people to the right destination based on device, location, or browser.

Smart URLs are useful when one destination is not enough. They work well for app campaigns, local pages, mobile-first flows, QR codes in multiple markets, and anything else where the wrong landing page costs you clicks.

  • Route by country, device, or browser
  • Keep one clean public link with fallback logic behind it
  • Send mobile users straight to the right app store
  • Update routing rules later without changing printed or shared URLs
Create Smart URLs

See the short walkthrough in Smart URLs.

API token settings in T.LY

API For Developers

Build short-link workflows into your own product instead of sending teams back to the dashboard for every change.

The API is useful when links are part of a bigger system: campaign generation, QR-enabled fulfillment, internal tools, imports, migrations, or customer-facing product flows.

  • Create and manage short links programmatically
  • Pair branded domains with API-driven workflows
  • Support batch jobs, imports, and automation
  • Use tokens and docs that are easy to hand to developers
Read API Docs Create Account

Want the short version first? Start with the API help guide.

Webhook settings in T.LY

Webhooks And Integrations

Link events get more useful once they can trigger work outside T.LY.

Use webhooks, API calls, and automation-friendly integrations to push link activity into CRMs, internal tools, Slack alerts, reporting pipelines, or no-code workflows.

  • Trigger downstream systems from link events
  • Use webhooks alongside the API for two-way workflows
  • Connect Zapier or Pabbly when speed matters more than custom code
  • Keep ops and reporting tied to the same link layer
Start Integrating

See webhooks, Zapier, and Pabbly.

Retargeting pixel settings in T.LY

Retargeting Pixels

Turn short-link clicks into remarketing audiences without rebuilding the same setup for every campaign.

This works especially well for paid social, creator campaigns, partnership traffic, QR offers, and other workflows where the link itself is already part of distribution.

  • Save pixels once and reuse them across links
  • Apply pixels during create, edit, import, or bulk update workflows
  • Pair audience-building with click and scan analytics
  • Keep redirect-level tracking organized instead of scattered
Set Up Pixels

Read the setup notes in Retargeting Pixels.

Channel playbooks

Short Link Use Cases

Use-case pages for teams publishing branded short links across cards, bios, texts, email, print, and campaign handoffs.

Create Account Try Free URL Shortener
Built for marketers using: SMS, social, email, and business cards Focused on branded short links, routing, analytics, and custom domains instead of generic redirects Mapped to T.LY products you can launch with now: Link Management, Link Tracker, OneLinks, and QR Code Management
T.LY business-card use-case mockup showing editable short-link settings for a booking link. Business Cards T.LY social-media use-case mockup showing editable short-link settings for campaign links. Social Media T.LY SMS marketing use-case mockup showing editable short-link options. SMS Marketing

Everything Included

  • Unlimited clicks
  • City-level analytics for every short link
  • Create custom branded short links
  • API management
  • Bulk CSV import
  • Update destinations any time
  • Team management
  • Smart URLs (device/location routing)
  • A/B testing
  • Zapier + Pabbly integrations
  • Webhooks
  • Trackable QR codes
  • Retargeting pixels
Create an Account